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CIW 1D0-623 Social Media Strategist Exam Practice Test

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Total 55 questions

Social Media Strategist Questions and Answers

Question 1

Ten is the Social Media Strategic for a large educational institution and is responsible for social media risks with their communicates. She has implemented a quarterly comprehensive evaluation and daily checks for threats and weaknesses. What stage require assigning probability levels to threatsTen is the Social Media Strategic for a large educational institution and is responsible for social media risks with their communicates. She has implemented a quarterly comprehensive evaluation and daily checks for threats and weaknesses. What stage require assigning probability levels to threats?

Options:

A.

Manage and mitigate

B.

Asses and evaluate

C.

Monitor and revise

D.

Identify and resolve

Question 2

Jonathan works on the marketing team of a regional sporting goods retailer. He has been asked to give a short presentation at a company-wide meeting about the results of the marketing team’s social media campaigns over the year. What type of social media report would be the most appropriate to use as the basis for this presentation?

Options:

A.

Executive

B.

Platform

C.

Campaign

D.

Community

Question 3

A small business is selling widgets A recent customer is enthusiastic about social media network. What kind of social media communication is this?

Options:

A.

Paid communication

B.

Posted communication

C.

Owned communication

D.

Earned communication

Question 4

Bill owns a small, local video production company. His current customer base consists mostly of local musicians looking for live concert music videos and small start-up businesses in need of social media video advertising. His goal is to increase his bookings.When he creates a social media posting, which of the following messages would be an effective call to action?

Options:

A.

Share this with all of your friends

B.

Watch this video compilation to see what services we have to offer.

C.

Message me for details

D.

Schedule a video shoot today, to receive a 10% discount

Question 5

An electronics manufacturer recently released an updated product that corrects the defects of a previous version. Many customers are liking.

Options:

A.

Impression.

B.

Reach

C.

Exposure

D.

Engagement

Question 6

A company can use statics from social media to predict behavior. What kind of big data strategy is this?

Options:

A.

Social analysis

B.

Performance management

C.

Decision science

D.

Data exploration

Question 7

Kameron is assigned to minimize the vulnerabilities in his company's social media communications and online chatting features His company is launching a new product Information about the new product has been leaked to the public, ahead of schedule To mitigate the situation. Kameron first focused on redefining who has access to new product information What would be the next area to improve?

Options:

A.

Update computers to eliminate system vulnerabilities and to prevent theft of intellectual property.

B.

Provide training for all employees in the company regarding legal and regulatory compliance

C.

Eliminate ambiguous policies and inconsistent procedures for the roles with access to the new product information

D.

Implement regular reviews ofoutbound communications

Question 8

A yarn store is running an online group with several hundred members on a popular social media site to share newly developed patterns and projects. The group manager notices that only a few members are regularly posting. What can she do to encourage more people to share their projects?

Options:

A.

Offer free yarn skeins to first time posters.

B.

Encourage the frequent posters to contribute more.

C.

Cross post new projects from a quiters group.

D.

Create instructional videos of previously posted projects.

Page: 1 / 6
Total 55 questions